Notion is a workspace app that enables you to plan and manage projects. These Notion statistics below, will show you how much individuals, work groups, small-scale and large-scale organizations need the app.
Firstly, know that Notion aims at enhancing productivity. It offers a platform where one can write, plan and organize to achieve desired results. It’s free to use and it can be customized to work the way you prefer it to.
Notion also allows for easy connection among multiple teams of colleagues working with the same plan and agenda. All these and more elevates Notion to one of the top fastest-growing apps in 2022.
Now, let’s explore the amazing Notion statistics that make it trending in the business world today.
Some Important Notion Statistics
- Notion is one of the fastest-growing apps in 2022 having a year-over-year growth of 240%.
- Notion was created by Ivan Zhao and Simon Last in 2013.
- Notion has over 30 million users worldwide with about 4 million monthly active users.
- The United States is the highest contributor to Notion’s audience, contributing about 14%.
- Notion generates annual revenue of $67 million and has a $10 billion valuation.
When Was Notion Created?
Notion was created by Ivan Zhao and Simon Last in early 2013. The co founders passed through a rocky beginning which almost cost their vision. Their sheer determination led to the release of Notion 1.0 in early 2016. Continuous progress over the years led to the release of the latest version, version 2.15, in early 2022.
Currently, Notion app’s publisher is Notion Labs Incorporated headquartered in San Francisco, California, United States.
Notion Users Statistics:
Analysis from Forbes puts the number of Notion Users at about 20 million as of October 2021. More recently, Notion has about 30 million users.
In addition, the number of customers subscribing to the premium features of the app is currently about 4 million.
Moreso, the number of monthly active users is currently about 4 million.
Also, Notion had an average of about 117 million monthly visits from March to May 2022.
App Downloads
Google play store reveals that Notion currently has over 5 million downloads.
User Growth Rate History
One among the many amazing Notion statistics is the history of the growth of its number of users.
An analysis shows that the number of users of Notion had reached 1 million by the end of 2019, as revealed by Notion’s CEO.
By early 2020, the number of its users had reached about 4 million. The month of April saw a shoot-up in the number of users from 4 million to about 20 million. This upsurge was due to the situation surrounding the COVID-19 pandemic. Businesses and organizations had found a way to connect all around the world to work better.
Currently, Notion has over 30 million users. It is speculated that Notion’s success came about by lively participation from enthusiastic users.
Product Rankings
Notion app has a 4.3 out of 5-star rating on the Google play store after over 45,000 reviews. It has a 4.0 out of 5-star rating on the Apple app store after 2300 reviews.
Notion app is also ranked #42 in the productivity category in the Apple app store.
Other rankings based on Notion statistics include:
- Notion ranks as the #40 app in the productivity category in the UK.
- Notion ranks as the #43 app in the productivity category in the US.
- Notion ranks as the #35 app in the productivity category in Canada.
- Notion ranks as the #40 app in the productivity category in Australia.
- Notion ranks as the #32 app in the productivity category in Brazil.
Source: Similarweb.
These Notion statistics are based on usage in the top free apps in the productivity category. All apply to info on the Apple App store.
Notion User Demographics
Gender Distribution:
The users that visit Notion’s website on desktop are made up of 55.26% male and 44.74% female.
Age Distribution:
The following shows the percentage use of Notion by age group:
| Age group | Percentage usage |
| 18-24 | 28.73% |
| 25-34 | 37.12% |
| 35-44 | 17.66% |
| 45-54 | 8.86% |
| 55-64 | 4.85% |
| 65+ | 2.79% |
Traffic Sources by Country:
- United States: 14.04%
- Brazil: 6.38%
- Japan: 6.16%
- Republic of Korea: 4.73%
- Philippines: 4%
- Other countries: 64.68%
From here, we can easily see that the United States provides the majority of Notion users.
Notion Revenue Numbers:
How Does Notion Make Money?
Besides funding from companies Notion is affiliated with, Notion also has paying subscribers. The app is free to use but some advanced features that help for next-level planning and organizing are limited to subscriptions.
With the number of paying subscribers reaching over 4 million and still counting, Notion makes an estimated $67 million a year.
Notion also has total funding of about $343 million from investing rounds. As of late 2021, Notion had a valuation of $10 billion.
Management Team
Individuals tasked with the oversight of Notion are:
- Ivan Zhao. Founder/ CEO
- Akshay Kothari. Chief Operations Officer
- Olivia Nottebohm. Chief Revenue Officer
- Liz Hassan. Lead Product Designer
- Tianna Johnson. Head of Talent Operations
What Makes Notion Remarkable?
Analysis of Notion statistics gives insight into why Notion is so remarkable. These are the reasons for its huge success:
- It is customizable: This flexibility allows individuals, small businesses, or large organizations to make use of it.
- Networking: There are interactions between users. This creates the avenue for linking up and establishing Notion communities.
- Consolidation: Notion is the all-in-one package. You no longer need to use multiple platforms for managing your business. You can do all of it in Notion.
- You build as you like: It comes like a clean slate and allows you to organize and plan “block by block“. You can also design your work for better aesthetic appeal in Notion.
Conclusion
Notion is a good find if you are in search of an app that will enable you to manage and organize better to enhance productivity. The above Notion statistics proves that it is highly recommended for teamwork in business as it provides a platform for networking. It boosts efficiency and improves proficiency in planning and organizing any business. So try it out today.
