Capcut Usage & Growth Statistics (2023)

capcut stats
Image credit: mohammed_hassan

 

What is CapCut Video Editor?

Simple to use, free with a user-friendly interface, Capcut video editor is your first choice when looking for a video editing app. Capcut statistics will show you how much Capcut has spread like wildfire.

If you don’t have this app, you’re missing on a whole lot. This application offers easier methods of video editing, and editing options that dazzle.

Feature-packed, it grants you your wish of producing beautifully edited videos with the choicest effects and wonderful background music. 

Sticker arts, texts and amazing filters with sound notes can also be added to give you your dream video. The icing on the cake is that it is free, no cost whatsoever. It is also popular among users of the social media platform TikTok that allows them to edit content for posting online.

Capcut video editor also offers language options that include English, Italian,French, Russian, simplified Chinese, Spanish, Ukrainian and others. Since its creation, it has undergone several upgrades to optimize user experience and is currently at version 5.9.0.

This piece explores the features of Capcut video editor and shows you why it is the best video editing app you should make use of.

Features of Capcut Video Editor

The Basics 

These tools do not require much skills to learn and are quite easy to use. Some include:

  • Crop: to remove unnecessary parts surrounding your video.
  • Rotate: to view videos from different angles.
  • Trim: to delete unnecessary content from your video.
  • Resize: to adjust the aspect ratio of your video to suit standard for uploading.
  • Change speed: to control the flow of time.
  • Add audio: to add sound effects to enhance videos.
  • Change volume: to adjust the volume level of the audio track.
  • Add text: to insert text for better video experience. 
  • Split: enables the user to divide a large video file into smaller units.

Advanced Tools

The use of these tools would enable you to edit like a pro. Some are

  • Green screen
  • Keyframes 
  • Slow motion 
  • Mirror
  • 3D animation
  • Blur 

See also: guide to edit

Capcut Window 

Once you launch the app after you’ve downloaded it, you’ll be directed to the home screen containing some options.

Tap New Project and select the video you want to edit or tap the camera if you want to shoot a fresh video.

You can also select your previous work left unfinished to continue editing. There is a menu button on the top right-hand corner to access other features.

Source: filmora

When Was Capcut Video Editor Created?

According to Distractify, Viamaker was created by Shenzhen Lianmeng Technology company Ltd. ByteDance bought Viamaker for an alleged $300 million in 2018. By 2020, the app was rebranded as Capcut.

ByteDance, an international Chinese IT company has its headquarters in Beijing, China.TikTok,one of the most downloaded apps worldwide, was developed by this tech company. Toutiao, Xigua Video, Helo, Lark among others were also created by ByteDance

Capcut video editor was launched in April, 2020 worldwide by ByteDance Pte. Ltd. Before that, it was used only by the Chinese as Jianying which was 11 months before Capcut’s debut.

Currently it is available on the Apple app store and Google Play store.

Number of App Downloads 

Tubefilter reveals that Capcut video editor was the #8 most downloaded app worldwide by May, 2021 and #4 on the iOS app store. By mid 2021, Capcut had over 250 million downloads worldwide.

Sensor Tower shows us that the app has been downloaded 6 million times worldwide in the month of April, 2022 alone. According to Google play store, Capcut video editor downloads have now grossed over a 100 million worldwide.

User Growth Rate History 

Ever since it was launched globally in April 2020, Capcut video editor has become a superhit. According to Techcrunch, Capcut was the #1 free app in the photo and video category on the US app store by May 21, 2021.

Statista reveals that in 2021, Capcut video editor had a year-over-year increase of downloads by 230% compared to that of the previous year, 2020. This made it the #1 app by year-over-year download increase with Telegram coming 2nd place with just 29%.

With more widespread awareness coupled with its affiliation with TikTok and availability in both Apple and Google Play stores, the number of its users keep increasing daily.

App Rankings 

Image credit: geralt 

Up-to-date analysis from Sensor Tower reveals the following concerning Capcut iOS users as at 13th May 2022:

Country Device Rank in Photo & Video Rank in All App Categories 
USA iPhone #2 #7
Canada iPhone #4 #43
France  iPhone  #3 #30
UK iPhone #5 #65
Russia iPhone #3 #65
Belgium iPhone  #5 #50

Source: Sensor Tower

Also worthy of note is the fact that Capcut video editor ranks #2 top free in the video players & editors category on the Google play store.

App Ratings

The US Apple app store gives Capcut video editor a 4.3 out of 5 star rating after over 38,000 users rated the app. Google play store also gives it a 4.3 out of 5 star rating from over 4 million ratings and reviews.

User Demographics 

Who Are the Users of Capcut Video Editor?

Capcut video editor is a video editing app that is used globally. Its simplified tools coupled with a user interface optimized for the best user experience makes it suitable for video editing beginners.

As it is highly affiliated with TikTok, the users of this social media platform find it perfect to edit videos they want to upload to be viewed by friends. In fact, Influencer Marketing Hub highlights Capcut video editor as the #1 best video editing app for ticktockers.

Capcut Management Team

Meet the CEO and key executive members of ByteDance Ltd, the makers of Cap Cut Video Editor:

  • Yiming Zhang. CEO and Founder
  • Jerome Le Feuvre. Head of Operations and Development for Europe
  • Kevin Mayer. Chief of Operations 
  • Wei-Ying Ma. Vice President 

source: craft.co

Capcut usage growth
Image credit: dayamay

 

Conclusion

Capcut video editor is the perfect app to turn your video files into amazing, remarkable, eye-catching and really stunning content you can post on your social media pages. 

So try it out today!