Baskin Robbins user stats

Baskin Robbins Statistics (2024) - Users, Revenue, Facts


Published on 2024-02-29

Get the (ice cream) party started. Order cakes and ice cream, access exclusive
deals and offers, and experience Baskin-Robbins® at your fingertips.

Introduction:

Based in Canton, Massachusetts, Baskin-Robbins was founded in 1945 by Burt Baskin and Irv Robbins in Glendale, California.
Baskin-Robbins is an American multinational chain of ice cream and cake specialty shop restaurants owned by Inspire Brands.
It claims to be the world's largest chain of ice cream specialty stores, with more than 8,000 locations, including nearly 2,500 shops in the United States and over 5,000 in other countries.

Baskin Robin's is a Performing Arts company located in 111 Bill Foster Memorial Hwy, Cabot, Arkansas, United States.


   


Key Facts:

  • Parent Company Launch date: 1945; 77 years ago (1945) (as Burton's Ice Cream Shop)Glendale, California, U.S.
  • Product Launch: 1945
  • Founder: Burt BaskinIrv Robbins
  • Estimated Monthly Visitors: 500k-1m
  • Telephone number: (800) 859-5339
  • Domain name: baskinrobbins.com
  • Owner: Baskin-Robbins
  • Company Type: Wholly owned subsidiary of Inspire Brands
  • Country of operation: Worldwide
  • Number of Location: 7,700

total Visits
1,260,100
pages Per Visit
3.66
avg Visit Duration
2:45 mins
bounce Rate
40.89%

Monthly Traffic


Traffic by month

Top Marketing Channels

Search Traffic
72.4%

Direct Traffic
19.2%

Referral Traffic
4.3%

Social Traffic
2.6%


Baskin Robbins Usage by Country


United States
93.1%

Canada
1.4%

India
0.7%

United Arab Emirates
0.6%

Indonesia
0.3%


App Stores Details



Google PlayStore


    About: Get the (ice cream) party started. Order cakes and ice cream, access exclusive deals and offers, and experience Baskin-Robbins® at your fingertips. Trusted by over 4 million ice cream lovers, the Baskin-Robbins® mobile app is here to help you sweeten every moment. ACCESS SWEET DEALS Exclusive access to the latest & greatest updates, coupons, and deals


  • Downloads: 1M+

  • Content Rating: Everyone

  • Support Email: customerservice@dunkinbrands.com

  • Price: Free
  • Category: Food & Drink
  • Average Rating: 3.6
  • No. of times Rated: 3,048
  • App Updated On: May 7, 2022
  • Android version required: 5.1


Apple AppStore


    About: Get the (ice cream) party started. Order cakes and ice cream, access exclusive deals and offers, and experience Baskin-Robbins® at your fingertips. Trusted by over 4 million ice cream lovers, the Baskin-Robbins® mobile app is here to help you sweeten every moment. ACCESS SWEET DEALS Exclusive access to the latest & greatest updates, coupons, and deals. Can’t wait for the sweet savings? Download today and enjoy a free regular scoop when you sign up for mobile deals.* ORDER CUSTOM ICE CREAM CAKES Celebrate your next special occasion with a Baskin-Robbins® ice cream cake or Polar Pizz


  • Content Rating: 4+

  • Developer Website: https://www.baskinrobbins.com/content/baskinrobbins/en.html

  • Price: Free

  • Category: Food & Drink
  • Average Rating: 4.34807
  • No. of times Rated: 6,651
  • App Updated On: 2024-02-29
  • iOS version required: 11.0

App User Experience


Negative
83.8%

Positive
51.8%

Neutral
35.6%

~ from Justuseapp.com NLP analysis of 6,651 combined app ratings.

Key People:

Founder: Burt BaskinIrv Robbins

Leadership:
Nigel Travis (Chairman and CEO
Dunkin' Brands)

Number of Baskin-Robbins Employees

Verified: How many employees does Baskin-Robbins have? The number of Baskin-Robbins employees is


Baskin-Robbins Revenue

Verified: US$160 million (2019)

Company Financials:
  • Type: Publicly traded Wholly owned subsidiary of Inspire Brands
  • StockExchange Details:
  • Operating Income:
  • Net Income:
  • Total Assets:
  • Total Equity:


Company Headquarters:


  • Headquarters: 130 Royall StreetCanton, Massachusetts, U.S.
  • Latitude: 34.974532
  • Longitude: -92.0165336

Industries Baskin Robbins Operates In


As a growing company, Baskin Robbins operates at the intersection of multiple industries and verticals. Here they are:

  1. Food And Beverage
  2. Beverages
  3. Food
  4. Frozen-yogurt
  5. Ice-cream

All Products by Baskin-Robbins


The following products have been released by Baskin-Robbins, the parent company of Baskin Robbins to varying degrees of success:

  1. Ice cream
  2. Frozen beverages
  3. Ice cream cakes
  4. Frozen treats

Technology Stack


The following are the key website technologies Baskin Robbins uses to run it's website (baskinrobbins.com) and power it's business:

  1. Adobe Experience Manager
  2. Amazon Elb
  3. Apache
  4. Backbone Js
  5. Facebook Social Plugins
  6. Google Analytics
  7. Google Tag Manager
  8. Handlebars
  9. Java
  10. Jquery
  11. Jquery Ui
  12. Lodash
  13. Moment Js
  14. Vue Js

The technologies mentioned above fall into the categories below and show the industries Baskin Robbins is most interested in: They are Analytics, Cms, Javascript Framework, Javascript Library, Load Balancer, Programming Language, Social Widget, Tag Management, Ui Framework, Web Server,



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