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1. I chose selvedge denim because it is the old style of denim that was originally patented by Levi Strauss in 1873 back when jeans were intended for workwear and had durability and high quality in mind.
2. We have a responsibility to our customers and to the Earth to be more intentional about creating quality products that last, be more intentional about developing eco-friendly methods of development and production and be more intentional about creating an infrastructure that can support the recycling of clothing fibers.
3. The United States no longer has any selvedge denim mills, with the last one closing in 2017, but since the ’50s, Japan has adopted and preserved the art of selvedge denim fabrics.
4. From football to fashion, tell us a little bit about your journey to founding All Weather Selvedge Denim Co.
5. The denim is created on vintage shuttle looms from a single continuous weft yarn that has a clean, finished edge on either end of the fabric.
6. I was super proud of the product I made and I'd fallen in love with the creative process along the way, but I questioned whether the market needed another shoe and what my drive for creating it was.
7. We came to an agreement and, with his guidance and creative resources, I created the Runningman shoe, an ultra low-top, Spanish handcrafted leather loafer.
8. I named the brand All Weather Selvedge Denim Co.
9. My marketing agent introduced me to a young entrepreneur named Eamon Walsh, who was building a new luxury casual shoe line called OneGround.
10. Instead I believe we can and should adopt a mindset in which the consumer views clothing as an investment, develops a relationship with it, and works with us to repair, replace and retire our products.
11. However, most denim is now made on projectile looms to save manufacturing time and cost.
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