Fitbit Statistics (2025) - Users, Revenue, Facts

Introduction:

It produces wireless-enabled wearable technology, physical fitness monitors and activity trackers such as smartwatches, pedometers and monitors for heart rate, quality of sleep and stairs climbed as well as related software.
The company was acquired by Alphabet, Inc. in 2021. In 2019, Fitbit was the fifth largest wearable technology company in shipments.
Fitbit (stylized as fitbit) is an American consumer electronics and fitness company.

We're a passionate team dedicated to health and fitness who are building products that help transform people's lives. While health can be serious business, we feel it doesn't have to be. We believe you're more likely to reach your goals if you're encouraged to have fun, smile, and feel empowered along the way.

Key Facts:

• Parent Company Launch date: March 26, 2007; 15 years ago (2007-03-26) in Delaware, U.S.
• Product Launch: 2007
• Founder: James ParkEric Friedman
• Estimated Monthly Visitors: 50m-100m
• Telephone number: (877) 623-4997
• Domain name: fitbit.com
• Owner: Fitbit LLC
• Company Type: Subsidiary
• Country of operation: Worldwide

App Stores Details

Google PlayStore

About: Start a 90-day trial of Fitbit Premium for personalized guidance, customized health programs and 240+ video workouts you can do at home. Say hello to one of the world’s leading apps for health and fitness. Use the Fitbit app on its own to join our community, track basic stats and stay motivated on your journey. Or, get a Fitbit tracker or smartwatch to see how your activity, workouts, sleep, nutrition and stress all fit together



• Downloads: 50M+


• Content Rating: Everyone


• Support Email: android@fitbit.com


• Price: Free

Apple AppStore

About: Fitbit is part of Google. Together, we can make health and wellness features more accessible to more people. Start a 90-day trial of Fitbit Premium for personalized guidance, customized health programs, mindfulness content and 240+ video workouts you can do at home. Say hello to one of the world’s leading apps for health and fitness. Use the Fitbit app on its own to join our community, track basic stats, and stay motivated on your journey



• Content Rating: 4+


• Developer Website: https://www.fitbit.com/iphone


• Price: Free


• Category: Health & Fitness
• Average Rating: 4.4816
• No. of times Rated: 513,521
• App Updated On: 2025-03-31
• iOS version required: 12.2

App User Experience

~ from Justuseapp.com NLP analysis of 513,521 combined app ratings.

Key People:

Founder: James ParkEric Friedman

Leadership:

James Park (CEO)
Eric Friedman (CTO)

Number of Fitbit LLC Employees

Verified: How many employees does Fitbit LLC have? The number of Fitbit LLC employees is 1,694 (2020)

Fitbit LLC Revenue

Verified: US$1.42 billion (2019)

Company Financials:

• Type: Publicly traded Subsidiary
• StockExchange Details:
• Operating Income:
• Net Income: US$-$234 million (2019)
• Total Assets:
• Total Equity:

Company Headquarters:

• Headquarters: San Francisco, California
• Latitude: 37.7790262
• Longitude: -122.419906

Industries Fitbit Operates In

As a growing company, Fitbit operates at the intersection of multiple industries and verticals. Here they are:

1. Consumer Electronics
2. Consumer-tech
3. Fitness
4. Health
5. Health-care
6. Health-wellness
7. Information-technology
8. Mobile
9. Personal-health
10. Wearables
11. Wellness

All Products by Fitbit LLC

The following products have been released by Fitbit LLC, the parent company of Fitbit to varying degrees of success:

1. See List of Fitbit products

Technology Stack

The following are the key website technologies Fitbit uses to run it's website (fitbit.com) and power it's business:

1. Amazon Cloudfront
2. Amazon S3
3. Cloudflare
4. Criteo
5. Google Analytics
6. Google Cloud
7. Google Tag Manager
8. Java
9. Jetty
10. Jquery
11. Lodash
12. Microsoft Asp Net
13. Microsoft Iis
14. Modernizr
15. Nginx
16. Ubuntu
17. Varnish
18. Windows Server
19. Zurb Foundation

The technologies mentioned above fall into the categories below and show the industries Fitbit is most interested in: They are Advertising, Analytics, Caching, Cdn, Cloud Paas, Dot Net Framework, Javascript Library, Operating System, Programming Language, Retargeting, Tag Management, Ui Framework, Web Hosting, Web Server,

Handles and References:

1. http://www.facebook.com/pages/FitStar/299925083460007
2. https://www.linkedin.com/company/fitbit
3. http://twitter.com/@fitstar
4. http://angel.co/fitstar
5. https://en.wikipedia.org/wiki/Fitbit
6. https://similarweb.com/website/fitbit.com
7. https://apps.apple.com/us/app/fitbit-health-fitness/id462638897?uo=4&at=462638897