Instagram user stats

Instagram Statistics (2025) - Users, Revenue, Facts


Published on 2024-09-23

Bringing you closer to the people and things you love. — Instagram from
Meta Connect with friends, share what you’re up to, or see what's new from
others all over the world.

Introduction:

It also added messaging features, the ability to include multiple images or videos in a single post, and a Stories feature—similar to its main competitor Snapchat—which allowed users to post their content to a sequential feed, with each post accessible to others for 24 hours.
Users can browse other users' content by tag and location, view trending content, like photos, and follow other users to add their content to a personal feed.
Although often admired for its success and influence, Instagram has also been criticized for negatively affecting teens' mental health, its policy and interface changes, its alleged censorship, and illegal and inappropriate content uploaded by users.

Instagram is a fast, beautiful and fun way to share your life with friends through a series of pictures. We are currently hiring extraordinary engineers and designers who want to build and scale one of the fastest growing companies in the social web. We're in the business of building a new way for people to communicate and share their lives via media on the go. We're looking to grow our team into a world-class group of engineers that want to focus on big, meaningful technical challenges.


   


Key Facts:

  • Product Launch: 2010
  • Founder:
  • Estimated Monthly Visitors: over-1b
  • Telephone number: (415) 857-3369
  • Domain name: instagram.com
  • Owner: Instagram
  • Company Type:
  • Country of operation: Worldwide

total Visits
6,615,800,000
pages Per Visit
11.31
avg Visit Duration
7:80 mins
bounce Rate
34.56%

Monthly Traffic


Traffic by month

Top Marketing Channels

Direct Traffic
72.3%

Search Traffic
16.4%

Social Traffic
7.7%

Referral Traffic
3.3%


Instagram Usage by Country


United States
19.1%

Brazil
8.4%

India
3.8%

United Kingdom
3.2%

Argentina
3.2%


App Stores Details



Google PlayStore


    About: Instagram (from Facebook) allows you to create and share your photos, stories, and videos with the friends and followers you care about. Connect with friends, share what you're up to, or see what's new from others all over the world. Explore our community where you can feel free to be yourself and share everything from your daily moments to life's highlights. INSTA Reels bring you a new way to create and discover entertaining short videos


  • Downloads: 1B+

  • Content Rating: Teen

  • Support Email: android-support@instagram.com

  • Price: Free


Apple AppStore


    About:


  • Content Rating: 12+

  • Developer Website: http://instagram.com/

  • Price: Free

  • Category: Photo & Video
  • Average Rating: 4.70763
  • No. of times Rated: 26,864,309
  • App Updated On: 2024-09-23
  • iOS version required: 11.0

App User Experience


Negative
85.5%

Positive
30.8%

Neutral
16.4%

~ from Justuseapp.com NLP analysis of 26,864,309 combined app ratings.

Number of Instagram, Inc. Employees

How many employees does Instagram, Inc. have? Instagram, Inc. is estimated to have 1k-5k Employees


Instagram, Inc. Revenue

Estimated: over-1b



Company Headquarters:


  • Headquarters: p/o box 77421, San Francisco, , United States
  • Latitude: 37.7790262
  • Longitude: -122.419906

Industries Instagram Operates In


As a growing company, Instagram operates at the intersection of multiple industries and verticals. Here they are:

  1. Computer-programming
  2. Computer-software
  3. Consumer-internet
  4. Data-processing
  5. Information-technology
  6. Internet
  7. Mobile
  8. Photo-editing
  9. Photo-sharing
  10. Photography
  11. Social-media
  12. Social-network-media


Technology Stack


The following are the key website technologies Instagram uses to run it's website (instagram.com) and power it's business:

  1. Apache
  2. Cloudflare
  3. Facebook Social Plugins
  4. Mysql
  5. Netlify
  6. Nginx
  7. Php
  8. Ubuntu
  9. Wordpress

The technologies mentioned above fall into the categories below and show the industries Instagram is most interested in: They are Cdn, Ci Cd, Cms, Database, Operating System, Programming Language, Social Widget, Web Hosting, Web Server,



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