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1. The unique approach of news analysis would also help the aspirants of various competitive exams like UPSC Civil Services, IAS, MBA Entrance Tests, Bank PO, IBPS, UGC NET in improving their knowledge of Current Affairs besides enhancing the General Awareness level of a common news reader.

2. The news analysis would cover a wide range of areas including Politics, Entertainment, World, Sports, Science, Technology, Economy, Business, Law, and Environment besides offering a variety of daily features such as Books & Movie Reviews, On This Day, Personalities, Mythology, Cartoons, Satires and Viral News.

3. The trending and relevant news pieces are carefully handpicked and meticulously curated by a team of experienced editors, cutting through the clutter of value-laden news and presented in a unique value-free analytical framework.

4. • References to the news-sources like popular national and international dailies (The Hindu, The Indian Express, The Times of India, The Guardian, NYT), news agencies like Reuters, ANI, AFP besides relevant Youtube video references.

5. Knappily, which stands for KNowledge APP daILY, is the first-of-its-kind news and editorial analysis app, with daily features around things that an average reader will find interesting.

6. This allows the user to not only grasp the news in its right perspective but also to get a good hold on the essence of it in less than a couple of minutes.

7. It goes beyond the “Breaking News” phenomenon by analyzing and presenting the content in a unique 5W1H (What, Why, When, Where, Who, How) framework.

8. It has the right balance of news, editorials & daily features.

9. • Sharing the stories with friends through various social media including Facebook, Twitter, LinkedIn, Whatsapp, Instagram etc.

10. It will be referred to by the CEOs as it will be by the average college goer.

11. It has enough in it to please the avid quizzer as well as the curious layman.