Introduction:
It is owned by the Paramount Media Networks unit of Paramount Global via BET Networks and has offices in New York City, Los Angeles, Chicago, and was formerly headquartered in Washington, D. C. As of February 2015, approximately 88,255,000 American households (75. 8% of households with television) receive the channel.
Black Entertainment Television (acronym BET) is an American basic cable channel targeting African-American audiences.
BET and Centric are the primary networks under BET Networks (BETN), a subsidiary of Viacom Inc., and the leading provider of ground-breaking original sitcoms, dramas and world premiere movies, reaching more than 90 million households in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET Netowrks is the definition to the TOTAL MARKET APPROACH, delivering brands key relevance to an audience that drives attitudes, behaviors and lifestyles that ultimately influence what's hot, what's next and what matters to the mass market. BETN delivers a powerful, diverse audience of African American influencers who shape pop culture, establish trends, and are the "must-have" consumers who recommend and influence what gets purchased in key consumer categories of music, automotives, fashion & movies and more!
Key Facts:
- Parent Company Launch date: 2000; 22 years ago (2000)
- Product Launch: 1980
- Founder: Denise Coates
- Estimated Monthly Visitors: 10m-50m
- Telephone number: (202) 608-2000
- Domain name: bet.com
- Owner: Bet365 Group Ltd.
- Company Type: Private
- Country of operation: Worldwide